B2B digital marketing strategy : how to use new frameworks and models to achieve growth
Year of publication: |
[2020]
|
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Authors: | Hall, Simon |
Publisher: |
2020: London : Kogan Page |
Subject: | B-to-B-Marketing | Business-to-business marketing | Online-Marketing | Internet marketing | Social Web | Social web | Marketingmanagement | Marketing management | ^ | Business-to-Business-Marketing |
Description of contents: | Table of Contents [gbv.de] |
Extent: | xiii, 333 Seiten Illustrationen |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-1-78966-256-6 ; 978-1-78966-254-2 ; 978-1-78966-255-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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