Beneficially constraining franchisor's power
Year of publication: |
2007
|
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Authors: | Ehrmann, Thomas ; Spranger, Georg |
Published in: |
Economics and management of networks : franchising, strategic alliances, and cooperatives ; with 81 tables. - Heidelberg [u.a.] : Physica-Verl., ISBN 978-3-7908-1757-7. - 2007, p. 145-168
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Subject: | Unternehmensnetzwerk | Business network | Franchising | Prinzipal-Agent-Theorie | Agency theory | Vertragstheorie | Contract theory | Wirtschaftliche Macht | Economic power |
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