Brand name as a barrier to entry : the ReaLemon case
Year of publication: |
1984
|
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Authors: | Krouse, Clement G. |
Published in: |
Southern economic journal. - Hoboken, NJ : Wiley Subscription Services, Inc., ISSN 0038-4038, ZDB-ID 219272-X. - Vol. 51.1984, 2, p. 495-502
|
Subject: | Markenartikel | Wettbewerbsbeschränkung | Vereinigte Staaten |
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