Brand rivalry and community conflict
| Year of publication: |
2013
|
|---|---|
| Authors: | Ewing, Michael T. ; Wagstaff, Peter E. ; Powell, Irene H. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 66.2013, 1, p. 4-12
|