Branding employees
Jean Cushen
| Year of publication: |
2009
|
|---|---|
| Authors: | Cushen, Jean |
| Published in: |
Qualitative research in accounting & management : QRAM. - Bingley : Emerald, ISSN 1176-6093, ZDB-ID 2279833-X. - Vol. 6.2009, 1/2, p. 102-114
|
| Subject: | Markenführung | Brand management | Arbeitskräfte | Workforce | Markenartikel | Brand | Arbeitsverhalten | Work behaviour | Arbeitszufriedenheit | Job satisfaction | Markenimage | Brand image | Mitarbeiterbindung | Employee retention | Leistungsmotivation | Work motivation | Personalmarketing | HR marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009525028