Branding fresh food products: Exploratory empirical evidence from the Netherlands
Year of publication: |
1998
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---|---|
Authors: | Nijssen, Edwin J. ; Trijp, Hans C.M.Van |
Published in: |
European review of agricultural economics : ERAE. - Oxford : Univ. Press, ISSN 0165-1587, ZDB-ID 1869644. - Vol. 25.1998, 2, p. 228-242
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