Brands and brand management
ed. by Richard Elliott
| Other Persons: | Elliott, Richard (contributor) |
|---|---|
| Publisher: |
London : Routledge |
| Subject: | Markenartikel | Produktmanagement | Markenpolitik | Aufsatzsammlung |
| Published items: |
4 hits in USB Köln Online Catalogue BWL
|
| Series: | |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Erschienen: Vol. 1 - 4 |
| ISBN: | 0-415-43324-X ; 978-0-415-43324-2 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004900450