Breaking the mould : characteristics and consequences of becoming market orientated in Australian meat retailing
by Andrea Insch
| Year of publication: |
2010
|
|---|---|
| Authors: | Insch, Andrea |
| Published in: |
Market orientation : transforming food and agribusiness around the customer. - Farnham, Surrey [u.a.] : Gower, ISBN 978-0-566-09208-4. - 2010, p. 229-244
|
| Subject: | Marketingmanagement | Marketing management | Betriebliche Wertschöpfung | Value creation | Konsumentenverhalten | Consumer behaviour | Lebensstil | Lifestyle | Lebensmitteleinzelhandel | Food retailing | Fleisch | Meat | Australien | Australia |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Fallstudie ; Case study ; Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010474607