Bringing "Social" into Sales: The Impact of Salespeople's Social Media Use on Service Behaviors and Value Creation
Year of publication: |
2012
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Authors: | Agnihotri, Raj ; Kothandaraman, Prabakar ; Kashyap, Rajiv ; Singh, Ramendra |
Published in: |
The journal of personal selling & sales management. - Hartland, Wis : Pi Sigma Epsilon, ISSN 0885-3134, ZDB-ID 9011523. - Vol. 32.2012, 3 (1.7.), p. 333-349
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