Buying and believing : Sri Lankan advertising and consumers in a transnational world
Steven Kemper
| Year of publication: |
2001
|
|---|---|
| Authors: | Kemper, Steven |
| Publisher: |
Chicago [u.a.] : Univ. of Chicago Press |
| Subject: | Sri Lanka | Anzeigenwerbung | Marketing | Verbraucherverhalten |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | IX, 263 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-226-43041-3 ; 0-226-43040-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004735595