Buying wine on promotion is trading-up in UK supermarkets : a case study in Wales and Northern Ireland
Caroline Ritchie; Gary Elliott; Mike Flynn
| Year of publication: |
2010
|
|---|---|
| Authors: | Ritchie, Caroline ; Elliott, Gary ; Flynn, Mike |
| Published in: |
International journal of wine business research : IJWBR. - Bingley : Emerald, ISSN 1751-1062, ZDB-ID 2429135-3. - Vol. 22.2010, 2, p. 102-121
|
| Subject: | Weinhandel | Wine trade | Verkaufsförderung | Sales promotion | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Großbritannien | United Kingdom |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003993842