C2C value creation : social anxiety and retail environment
Year of publication: |
2017
|
---|---|
Authors: | Becker, Larissa Carine Braz ; Santos, Cristiane Pizzutti dos |
Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7122, ZDB-ID 2551662-0. - Vol. 11.2017, 4, p. 398-415
|
Subject: | Online shopping | Channels | Computer-mediated environments | C2C interaction | Value | Social anxiety | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Betriebliche Wertschöpfung | Value creation | Angst | Anxiety | Einzelhandel | Retail trade | Vertriebsweg | Distribution channel | Social Web | Social web | Electronic Commerce | E-commerce |
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