Calibrating 30 years of experimental research : a meta-analysis of the atmospheric effects of music, scent, and color
Holger Roschk, Sandra Maria Correia Loureiro, Jan Breitsohl
| Year of publication: |
June 2017
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|---|---|
| Authors: | Roschk, Holger ; Loureiro, Sandra Maria Correia ; Breitsohl, Jan |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 93.2017, 2, p. 228-240
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| Subject: | Music | Scent | Color | Meta-analysis | In-store atmospherics | Retail customer behavior | Meta-Analyse | Konsumentenverhalten | Consumer behaviour | Ladengestaltung | Store design | Musik | Einzelhandel | Retail trade | Aromastoff | Flavour | Musikwirtschaft | Music industry | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2016.10.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011721817