Ambient scent and consumer behavior : a field study in a florist's retail shop
Year of publication: |
2014
|
---|---|
Authors: | Jacob, Céline ; Stefan, Jordy ; Guéguen, Nicolas |
Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 24.2014, 1, p. 116-120
|
Subject: | scent | atmospherics | consumer behavior | retailing | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Aromastoff | Flavour | Ladengestaltung | Store design |
-
Roschk, Holger, (2017)
-
Spatial density and ambient scent : effects on consumer anxiety
Poon, Tina, (2014)
-
Negative effects of ambient scents on consumers' skepticism about retailer's motives
Lunardo, Renaud, (2012)
- More ...
-
"Love is in the air" : congruence between background music and goods in a florist
Jacob, Céline, (2009)
-
Waitresses' facial cosmetics and tipping : a field experiment
Jacob, Céline, (2010)
-
The effect of the "evoking freedom" technique on sales in a computer-mediated field setting
Grassini, Aude, (2012)
- More ...