Can Automated Group Recommender Systems Help Consumers Make Better Choices?
| Year of publication: |
2012
|
|---|---|
| Authors: | Hennig-Thurau, Thorsten ; Marchand, André ; Marx, Paul |
| Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 76.2012, 5, p. 89-110
|