Can business and social strategies be truly aligned? : a highlight of P&G Egypt's corporate social responsibility framework
Hadeer Emad Hammad and Salma Karem Kolkailah (German University in Cairo, Main Entrance Tagamoa Al Khames, New Cairo City, Egypt)
| Year of publication: |
2012
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|---|---|
| Authors: | Hammad, Hadeer Emad ; Kolkailah, Salma Karem |
| Published in: |
The MENA journal of business case studies : MENA. - Norristown, Pa. : IBIMA Publ., ISSN 2326-7038, ZDB-ID 2686320-0. - Vol. 2012.2012, p. 1-8
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| Subject: | German University in Cairo | Main Entrance Tagamoa Al Khames | New Cairo City | Egypt | Ägypten | Corporate Social Responsibility | Corporate social responsibility | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.5171/2012.732791 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011447401