Canadian advertising in action
Keith J. Tuckwell
| Year of publication: |
c 2009 ; 8. ed.
|
|---|---|
| Authors: | Tuckwell, Keith J. |
| Publisher: |
Toronto : Pearson Prentice Hall |
| Subject: | Werbung | Advertising | Strategisches Management | Strategic management | Marketingtheorie | Marketing theory | Kanada | Canada |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XXIX, 530 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-240574-1 ; 978-0-13-240574-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003752359