Capital market efficiency and its implications for the investor : a case of a superior product mismarketed
Year of publication: |
2002
|
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Authors: | Gaski, John F. |
Published in: |
Innovations in investments and corporate finance. - Amsterdam [u.a.] : JAI, ISBN 0-7623-0897-4. - 2002, p. 105-125
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Subject: | Effizienzmarkthypothese | Efficient market hypothesis | Marketingtheorie | Marketing theory |
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