Cause related marketing : relevance and application in British cancer charities
| Year of publication: |
2002
|
|---|---|
| Authors: | Graff, Jenny |
| Publisher: |
Cambridge : Ashcroft International Business School |
| Subject: | Marketing | Großbritannien | Nonprofit-Organisation | Wohltätigkeit |
| Extent: | Optische Speicherplatte(n) (z.B. CD-ROM, CD-I, Photo-CD, WORM, DVD, Blu-ray Disc) |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Thesis: | Zugl.: Cambridge, Ashcroft International Business School, Bachelorarbeit, 2002 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004882330