Channels, chains and inter-organizational relationships
Year of publication: |
c 2011
|
---|---|
Other Persons: | Ellis, Nick (contributor) ; Tadajewski, Mark (contributor) ; Pressey, Andrew (contributor) |
Published in: |
Business-to-business marketing ; Vol. 2
|
Publisher: |
Los Angeles : SAGE |
Subject: | B-to-B-Marketing | Business-to-business marketing | Vertriebsweg | Distribution channel | Lieferkette | Supply chain |
Description of contents: | Table of Contents [gbv.de] |
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