Chinese culture and Chinese consumer Behavior
Year of publication: |
2007
|
---|---|
Authors: | Tang, Lei |
Published in: |
Global consumer behavior. - London [u.a.] : ISTE, ISBN 978-1-905209-63-7. - 2007, p. 237-261
|
Subject: | Globalisierung | Globalization | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | China | 1996-2005 |
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