Client relationship marketing practices : an exploratory study of the legal industry
Year of publication: |
2014
|
---|---|
Authors: | Woo, Kok Ming ; Leelapanyalert, Kannika |
Published in: |
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction. - Binghamton, NY : Haworth Press, ISSN 1533-2667, ZDB-ID 2126179-9. - Vol. 13.2014, 4, p. 286-317
|
Subject: | client relationship marketing practices | legal professions | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management | Rechtsberufe | Legal profession |
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