Cloud infrastructure enhancing product competitive advantage of tourism SMEs on online consumption values of tourists
Year of publication: |
2022
|
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Authors: | Huang, Hsin-Yi ; Ku, Edward C. S. ; Chen, Chun-Der |
Published in: |
Business process management journal. - Bingley : Emerald, ISSN 1758-4116, ZDB-ID 2014421-0. - Vol. 28.2022, 4, p. 1146-1163
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Subject: | E-marketplace systems | Online consumption value | Technology-organization-environment | Tourism marketing | Tourism SMEs | KMU | SME | Tourismusmarketing | Tourismus | Tourism | Tourismuswirtschaft | Tourism industry | Electronic Commerce | E-commerce | Urlaubsverhalten | Holiday behaviour |
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