Cluster analysis in test market selection
[von] Paul E. Green, Ronald E. Frank and Patrick J. Robinson
| Year of publication: |
1967
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|---|---|
| Authors: | Green, Paul E. ; Frank, Ronald E. ; Robinson, Patrick J. |
| Published in: |
Management science : journal of the Institute of Management Sciences ; application and theory. - Baltimore, Md. [u.a.] : [Verlag nicht ermittelbar], ZDB-ID 206347-5. - Vol. 13.1967, 8, p. B387-B400
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| Subject: | Marktforschung | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002539417