Co-creation of value outcomes : a client perspective on service provision in projects
Year of publication: |
2019
|
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Authors: | Fuentes, Marcos ; Smyth, Hedley ; Davies, Andrew |
Published in: |
International journal of project management : the journal of The International Project Management Association. - Amsterdam [u.a.] : Elsevier, ISSN 0263-7863, ZDB-ID 797899-6. - Vol. 37.2019, 5, p. 696-715
|
Subject: | Benefits | Business model | Co-creation | Outcomes, Service Dominant-Logic | Value | Co-destruction | Geschäftsmodell | Betriebliche Wertschöpfung | Value creation | Kundenintegration | Customer integration | Kundenwert | Customer value | Dienstleistung | Services | Beziehungsmarketing | Relationship marketing |
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