Cognitive relationships between automobile attributes and personal values
Year of publication: |
2016
|
---|---|
Authors: | Pimenta, Márcio Lopes ; Piato, Éderson Luiz |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 28.2016, 5, p. 841-861
|
Subject: | Consumption values | Consumer decision making | Consumer perception | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Soziale Werte | Social values | Entscheidung | Decision |
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