Communication aimed at engendering trustworthiness : an analysis of CSR messages on Twitter
Year of publication: |
2024
|
---|---|
Authors: | Zarzycka, Ewelina ; Krasodomska, Joanna ; Dobija, Dorota ; Grabowski, Wojciech ; Jemielniak, Dariusz |
Published in: |
Business ethics, the environment & responsibility. - Chichester : Wiley, ISSN 2694-6424, ZDB-ID 3059682-8. - Vol. 33.2024, 3, p. 363-379
|
Subject: | stakeholder engagement | CSR | social media | stakeholders | trust | trustworthy communication | Corporate Social Responsibility | Corporate social responsibility | Social Web | Social web | Stakeholder | Vertrauen | Confidence | Öffentlichkeitsarbeit | Public relations | Kommunikation | Communication | Interne Kommunikation | Internal communication |
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