Comparisons of factor structures in separate consumer behavior studies
Year of publication: |
1980
|
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Authors: | Anderson, Ronald D. ; Engledow, Jack L. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 8.1980, 4, p. 501-524
|
Subject: | Marktforschung | Statistik Klassifikationsanalyse | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Vergleich | Comparison |
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