Competition between incumbents and copycats under conspicuous consumption when consumers are strategic
Year of publication: |
2022
|
---|---|
Authors: | Sun, Yanhong ; Chen, Rongjing ; Archibald, Thomas W. ; Yan, Shuai |
Published in: |
Journal of the Operational Research Society. - London : Taylor and Francis, ISSN 1476-9360, ZDB-ID 2007775-0. - Vol. 73.2022, 5, p. 1033-1052
|
Subject: | competition | Conspicuous consumption | copycat | incumbent | strategic consumers | Konsumentenverhalten | Consumer behaviour | Nachfrageinterdependenz | Interdependent preferences | Wettbewerb | Competition | Konsumtheorie | Consumption theory |
-
Markdowns in seasonal conspicuous goods
Arifoğlu, Kenan, (2020)
-
Advertising and conspicuous consumption
Krähmer, Daniel, (2005)
-
Branding conspicuous goods : an analysis of the effects of social influence and competition
Amaldoss, Wilfred, (2015)
- More ...
-
Pricing strategies in reward-based crowdfunding : whether to introduce price guarantee?
Sun, Yanhong, (2023)
-
Bian, Yiwen, (2024)
-
Optimal extended warranty strategy : offering trade-in service or not?
Bian, Yiwen, (2019)
- More ...