Competition in Marketing : Two Essays on the Impact of Information on Managerial Decisions and on Spatial Product Differentiation
by Vera Magin
| Year of publication: |
2006 ; 1.Auflage
|
|---|---|
| Other Persons: | Magin, Vera (contributor) |
| Publisher: |
Wiesbaden : Deutscher Universitäts-Verlag |
| Subject: | Marketing | Führungskräfte | Managers | Informationsverhalten | Information behaviour | Entscheidung | Decision | Experiment | Theorie | Theory | Deutschland | Germany | Produktdifferenzierung | Product differentiation | Räumliche Verteilung | Spatial distribution | Räumlicher Wettbewerb | Spatial competition | Führungsentscheidung |
| Description of contents: | Table of Contents [external.dandelon.com] ; Description [swbplus.bsz-bw.de] |
| Extent: | Online-Ressource (XVII, 145p. 30 illus, digital) |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 141 - 142 |
| ISBN: | 978-3-8350-9277-8 ; 978-3-8350-0432-0 |
| Other identifiers: | 10.1007/978-3-8350-9277-8 [DOI] |
| Classification: | Marketing ; Wettbewerb |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013520844