Competitive package size decisions
Koichi Yonezawa, Timothy J. Richards
| Year of publication: |
December 2016
|
|---|---|
| Authors: | Yonezawa, Koichi ; Richards, Timothy J. |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 92.2016, 4, p. 445-469
|
| Subject: | Differentiated products | Discrete choice | Package size | Pricing | Product design | Produktgestaltung | Verpackung | Packaging | Preisdifferenzierung | Price discrimination | Diskrete Entscheidung | Theorie | Theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretai.2016.06.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011629493