Cross-category effects and private labels
Timothy Richards, Koichi Yonezawa, and Sophie Winter
| Year of publication: |
2015
|
|---|---|
| Authors: | Richards, Timothy J. ; Yonezawa, Koichi ; Winter, Sophie |
| Published in: |
European review of agricultural economics : ERAE. - Oxford : Univ. Press, ISSN 0165-1587, ZDB-ID 186964-4. - Vol. 42.2015, 2, p. 187-216
|
| Subject: | cross-category model | multiple-discrete-continuous choice | private labels | store brands | supermarket retailing | Handelsmarke | Store brand | Lebensmitteleinzelhandel | Food retailing | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Einzelhandelspreis | Retail price | Markenartikel | Brand | Markenführung | Brand management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011279783