COMPETITIVE STRATEGIES AND BUSINESS PERFORMANCE WITHIN THE RETAILING INDUSTRY
Year of publication: |
1992
|
---|---|
Authors: | Helms, Marilyn M. ; Haynes, Paula J. ; Cappel, Sam D. |
Published in: |
International Journal of Retail & Distribution Management. - MCB UP Ltd, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 20.1992, 5
|
Publisher: |
MCB UP Ltd |
Subject: | Competitive advantage | Financial performance | Retail trade | Strategic planning |
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