Competitive strategy for media companies in the mobile internet
Year of publication: |
2002
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Authors: | Feldmann, Valerie |
Published in: |
Schmalenbach business review : sbr. - Cham : Springer, ISSN 1439-2917, ZDB-ID 2000981-1. - Vol. 54.2002, 4, p. 351-371
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Subject: | Mediensektor | Media industries | Freizeitwirtschaft | Leisure industries | Mobilkommunikation | Mobile communications | Internet | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy |
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