Comprehensive political marketing : global political parties, strategy and behaviour
Jennifer Lees-Marshment
| Year of publication: |
2008
|
|---|---|
| Authors: | Lees-Marshment, Jennifer |
| Published in: |
The Routledge companion to nonprofit marketing. - London [u.a.] : Routledge, ISBN 0-415-41727-9. - 2008, p. 316-329
|
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003592649