Extent:
XX, 289 S
graph. Darst
21 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift
Language: German
Thesis:
Zugl.: Bayreuth, Univ., Diss., 1993
Notes:
Literaturverz. S. 269 - 289
ISBN: 3-8244-0206-8
Classification: Marketing ; Betriebliche Information und Kommunikation
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000412602