Concepts in conflict : social marketing and sustainability
Linda Brennan; Wayne Binney
| Year of publication: |
2008
|
|---|---|
| Authors: | Brennan, Linda ; Binney, Wayne |
| Published in: |
Journal of nonprofit & public sector marketing. - Binghamton, NY : Haworth, ISSN 1049-5142, ZDB-ID 1149235-1. - Vol. 20.2008, 2, p. 261-281
|
| Subject: | Sozialer Wandel | Social change | Social Marketing | Social marketing | Nachhaltige Entwicklung | Sustainable development |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003779995