Conceptualization and measurement of consumer satisfaction and dissatisfaction : proceedings of conference conducted by Marketing Science Institute with support of National Science Foundation, April 11-13, 1976
ed. by H. Keith Hunt
| Year of publication: |
1977
|
|---|---|
| Other Persons: | Hunt, Harold K. (ed.) ; Hunt, H.Keith (contributor) |
| Institutions: | Marketing Science Institute <Cambridge, Mass.> (contributor) |
| Publisher: |
Cambridge, Mass. : Marketing Science Institute |
| Subject: | Verbraucher | Marktforschung | Vereinigte Staaten |
| Published items: |
18 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | VI, 490 S. |
|---|---|
| Series: | Report / Marketing Science Institute. - Cambridge, Mass. : MSI, ZDB-ID 1178648-6. - Vol. 77,103 |
| Conferences: | Conference ; (Chicago, Ill.) : 1976.04.11-13 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift |
| Language: | English |
| Notes: | Literaturangaben 18 Beiträge |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013409505