Consignment contracts with cooperative programs and price discount mechanisms in a dynamic supply chain
Year of publication: |
2019
|
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Authors: | Buratto, Alessandra ; Cesaretto, Rudy ; De Giovanni, Pietro |
Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 218.2019, p. 72-82
|
Subject: | Advertising | Game theory | Marketing-operations interface | Pricing | Lieferkette | Supply chain | Spieltheorie | Preismanagement | Pricing strategy | Werbung |
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