Consumer adoption of group-buying auctions : an experimental study
Year of publication: |
2010
|
---|---|
Authors: | Kauffman, Robert J. ; Lai, Hsiangchu ; Lin, Huang-chi |
Published in: |
Information technology and management. - New York, NY [u.a.] : Springer, ISSN 1385-951X, ZDB-ID 2212813-X. - Vol. 11.2010, 4, p. 191-211
|
Subject: | Internet-Auktion | Online auction | Informelle Gruppe | Informal group | Vertrauen | Confidence | Rabatt | Rebate | Auktionstheorie | Auction theory | Strukturgleichungsmodell | Structural equation model |
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