Consumer behavior : conceptual foundations
volume ed. Atul Parvatiyar. Contrib. Adel El-Ansary
| Year of publication: |
2010
|
|---|---|
| Other Persons: | Parvatiyar, Atul (contributor) ; El-Ansary, Adel (contributor) |
| Published in: | |
| Subject: | Marketing | Verbraucherverhalten |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXIV, 244 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004953954