Consumer behaviour
Year of publication: |
c2006
|
---|---|
Authors: | Evans, Martin ; Jamal, Ahmad ; Foxall, Gordon R. |
Other Persons: | Evans, Martin D. D. (contributor) |
Publisher: |
Chichester [u.a.] : Wiley |
Subject: | Konsumentenverhalten | Consumer behaviour | Verbraucherverhalten |
Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [swbplus.bsz-bw.de] ; Description [loc.gov] ; Description [loc.gov] |
Extent: | XV, 404 S. Ill., graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | English |
Notes: | Literaturverz. S. [368] - 388 pbk. - : £36.99 : CIP entry (Feb.) |
ISBN: | 0-470-09352-8 ; 978-0-470-09352-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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