Consumer behaviour in action
Year of publication: |
2015
|
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Authors: | Ling, Peter ; D'Alessandro, Steven ; Winzar, Hume |
Publisher: |
South Melbourne [u.a.] : Oxford Univ. Press |
Subject: | Konsumentenverhalten | Consumer behaviour |
Description of contents: | Table of Contents [gbv.de] |
Extent: | XXXVI, 666 S. Ill., graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook ; Fallstudie ; Case study |
Language: | English |
ISBN: | 978-0-19-552560-1 ; 0-19-552560-4 |
Source: | ECONIS - Online Catalogue of the ZBW |
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