Consumer cognitive styles : review and implications for marketers
Christian Pinson
| Year of publication: |
1978
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|---|---|
| Authors: | Pinson, Christian |
| Published in: |
Marketing : neue Ergebnisse aus Forschung und Praxis. - Wiesbaden : Gabler, ISBN 3-409-36071-9. - 1978, p. 163-184
|
| Subject: | Marktforschung | Verbraucher |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002647392