Consumer e-tailer choice strategies at on-line shopping comparison sites
Year of publication: |
2007
|
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Authors: | Su, Bo-chiuan |
Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 11.2007, 3, p. 135-159
|
Subject: | Einzelhandel | Retail trade | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Informationsversorgung | Information provision | Informationswert | Information value | Logit-Modell | Logit model | Experiment | USA | United States |
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