Consumer Ethnocentrism: A Test of Antecedents and Moderators
Year of publication: |
1995
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Authors: | Sharma, Subhash ; Shimp, Terence A. ; Shin, Jeongshin |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 23.1995, 1, p. 26-37
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Saved in:
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