Consumer guilt review : a practical guide for researchers
Ghadeer G. Kayal, Nripendra P. Rana, Antonis C. Simintiras
| Year of publication: |
2018
|
|---|---|
| Authors: | Kayal, Ghadeer G. ; Rana, Nripendra P. ; Simintiras, Antonis C. |
| Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 18.2018, 2, p. 201-224
|
| Subject: | Consumer behaviour | Consumer guilt | Consumption | Guilt | Review | Konsumentenverhalten | Emotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1362/146934718X15333820910183 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011961554