Consumer information systems as services : a case study of the IPTV providers
Martin Bastek; Tuure Tuunanen; Lesley Gardner
| Year of publication: |
2013
|
|---|---|
| Authors: | Bastek, Martin ; Tuunanen, Tuure ; Gardner, Lesley |
| Published in: |
Consumer information systems and relationship management : design, implementation, and use. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-4082-5. - 2013, p. 14-31
|
| Subject: | Betriebliches Informationssystem | Business intelligence system | Produktinformation | Product information | Dienstleistungsmarketing | Services marketing | Mass Customization | Mass customization | Digitale Dienste | Web-based service | Digitaler Rundfunk | Digital broadcast |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009777229