Consumer perceptions of prescription drug websites : a pilot study
Year of publication: |
2010
|
---|---|
Authors: | Wymer, Walter |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 27.2010/11, 2, p. 173-194
|
Subject: | Pharmaindustrie | Pharmaceutical industry | Produktinformation | Product information | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | USA | United States |
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