Consumer resistance and power relationships in the marketplace
Year of publication: |
2018
|
---|---|
Authors: | Roux, Dominique ; Izberk-Bilgin, Elif |
Published in: |
Consumer culture theory. - Los Angeles : SAGE, ISBN 1-5264-2072-4. - 2018, p. 295-317
|
Subject: | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes |
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